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Titlebook: Lead Markets in Age-Based Innovations; Demographic Change a Nils Levsen Book 2015 Springer Fachmedien Wiesbaden 2015 Age-Specialized Innova

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发表于 2025-3-21 19:34:23 | 显示全部楼层 |阅读模式
书目名称Lead Markets in Age-Based Innovations
副标题Demographic Change a
编辑Nils Levsen
视频video
概述Publication in the field of economic sciences.Includes supplementary material:
丛书名称Forschungs-/Entwicklungs-/Innovations-Management
图书封面Titlebook: Lead Markets in Age-Based Innovations; Demographic Change a Nils Levsen Book 2015 Springer Fachmedien Wiesbaden 2015 Age-Specialized Innova
描述Nils Levsen focuses on the international diffusion of product and service innovations for elderly users. In particular, the existence and location of lead markets is being investigated. Lead markets are characterized by their early adoption of innovations and their influence on design choice in a subsequent international diffusion process. Finally, two boundary conditions to the applicability of lead market theory are being identified and described.
出版日期Book 2015
关键词Age-Specialized Innovations; Early adoption of innovations; Extant Theory; Lead Market Theory; Product a
版次1
doihttps://doi.org/10.1007/978-3-658-08815-6
isbn_softcover978-3-658-08814-9
isbn_ebook978-3-658-08815-6
copyrightSpringer Fachmedien Wiesbaden 2015
The information of publication is updating

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发表于 2025-3-21 23:29:43 | 显示全部楼层
Introduction,dy – that the sheer growth and affluence of elderly populations within these countries will lend increased commercial relevance to the development and commercialization of products and services designed to address their particular needs.
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Integrated Analysis of Lead Market Candidates Based on Extant Theory,s and services. Companies may, for instance, look out for characteristic lead-lag-patterns and conclude that particular country markets are significantly advanced compared to others – diffusion has a geographic imbalance, not taking place evenly across countries.
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Discussion of Results, Implications, and Limitations,uired a nearly microscopic approach: International adoption and diffusion patterns needed to be understood not only at the level of a product or service category but – even more specific – on the level of various innovation designs potentially competing within that category.
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Book 2015lead markets is being investigated. Lead markets are characterized by their early adoption of innovations and their influence on design choice in a subsequent international diffusion process. Finally, two boundary conditions to the applicability of lead market theory are being identified and describ
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