Titlebook: Kommunikation in ökologischen Unternehmenskrisen; Der Fall Shell und B Silke Hecker Textbook 1997 Deutscher Universitäts-Verlag GmbH, Wiesb

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Silke Heckercommunity is divided on the issue of the science of global warming. If scientists cannot agree on such a fundamental question as “Is the greenhouse effect real?,” then certainly we should not base policy decisions on the prospects of global warming The immediate response to this argument is that by

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Silke Hecker Marcel Leroux seeks to separate fact from fiction in this critical debate from a climatological perspective. Beginning with a review of the dire hypotheses for climate trends, the author describes the history of the 1998 Intergovernmental Panel on Climate Change (IPCC) and many subsequent conferenc

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https://doi.org/10.1007/978-3-322-95356-8Bilanz; Chance; Fusion; Kommunikation; Krise; Krisenkommunikation; PR; Public Relations; Royal Dutch/Shell-G