书目名称 | Key Concepts in Strategic Management |
编辑 | Jonathan Sutherland,Diane Canwell |
视频video | |
概述 | Arranged alphabetically enabling the reader to quickly find the term or entry of immediate interest . All major concepts, terms, theories and theorists are covered and crossreferenced. Complex termino |
丛书名称 | Key Concepts |
图书封面 |  |
描述 | .Key Concepts in Strategic Management. is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what strategic management is all about. It will be especially useful as a revision aid. |
出版日期 | Textbook 2004Latest edition |
关键词 | business; management; strategic management |
版次 | 1 |
doi | https://doi.org/10.1007/978-0-230-20456-0 |
copyright | The Editor(s) (if applicable) and The Author(s) 2004 |