| 书目名称 | John Pearce and the Rise of the Mass Food Market in London, 1870–1930 | | 编辑 | David W. Gutzke | | 视频video | | | 概述 | Examines the rise of the mass food market in London through the career of John Pearce, the pioneering businessman behind Pearce & Plenty.Illuminates the revolution in consumption practices that occurr | | 图书封面 |  | | 描述 | At the center of sweeping change to food retailing practices in Victorian and Edwardian England lies one man: John Pearce. An innovative businessman and a quintessential rags-to-riches success story, Pearce was at the forefront of the rise of the mass food market in London. With his catering company Pearce & Plenty, he fed millions of workers who wanted fast, nutritious, and tasty food. David W. Gutzke mines a wide range of primary sources to offer a portrait of a pivotal figure in London and a leader of the temperance catering movement who had “done more than can be readily recognised to render London a sober city.” By studying Pearce’s companies as well as those of his competitors, this book documents a half century of changing consumption habits in London. | | 出版日期 | Book 2019 | | 关键词 | food history of Victorian England; mass marketing of food; John Pearce; food business and marketing; urb | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-030-27095-7 | | isbn_softcover | 978-3-030-27097-1 | | isbn_ebook | 978-3-030-27095-7 | | copyright | The Editor(s) (if applicable) and The Author(s) 2019 |
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发表于 2025-3-21 19:07:19
