书目名称 | Introduction to E-commerce |
编辑 | Qin Zheng |
视频video | |
概述 | Offers practical case studies for reference.Deals with technology as well as management.Focuses on the latest developments in e-commerce |
图书封面 |  |
描述 | .Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University. He received his PhD from Northwestern Polytechnical University.. |
出版日期 | Book 2009 |
关键词 | IT; Information Technology (IT); TUP; e-commerce; information technology; internet; virtual enterprise; web |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-540-49645-8 |
isbn_ebook | 978-3-540-49645-8 |
copyright | Springer-Verlag Berlin Heidelberg 2009 |