Titlebook: Internationalization; Firm Strategies and Colin Wheeler (Senior Lecturer),Frank McDonald (Pr Book 2003 Palgrave Macmillan, a division of M

不持续就爆

Gesture

From Global Concentration to Competitive Strategy’ geography (Marx, 1919; Hout ., 1982; Ohmae, 1985, 1990, 2001; Bryan ., 1999). It is popular (if technically dubious, Kay, 2001a) to cite the statistic that of the world’s 100 largest ‘economies’, 51 are now corporations and only 49 nation states (Hertz, 2001). However, the issue has long been high

谷类

Globalizing Internationals: Standardization of Product and Marketing Strategies in the ICT Fieldists of a range of different companies from manufacturers to service providers, but the focus in this research is on manufacturers of ICT equipment including network infrastructure systems, terminals and personal computers. International companies in particular in these sectors need a well-planned g

Feckless

努力赶上

Management of Internationalization Ventures: Should International Partners be ‘Agents’ or ‘Stewards’ketplace is far from resolved. Many variables in a firm’s internal and external environment may affect its international performance. The objective of the present study is also related to international performance since it concentrates on the features associated with effective management of internat

和平主义

The De-Internationalization Process: A Case Study of Marks and Spencernationalization of the firm have focused on one side of the coin — the internationalization process — and have tended to ignore the de-internationalization process (Caves, 1995; Hadjikhani and Johanson, 1996; Benito and Welch, 1997; Matthyssens and Pauwels, 2000; Burt ., 2002). The lack of research

achlorhydria

Small and Medium-Sized Northern Irish Design Exporters: Their International Sales-Channel StrategiesFinland and Ireland in particular where they constitute 99.7 per cent of all firms. Irish design is well-known and valued around the world, and the ‘Irishness’ of offerings confers many benefits. Although Northern Irish design firms undoubtedly benefit from this ‘Irishness’, the domestic market is s

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Ambiguous

De-Internationalization and the Small Firmod, the focus was primarily on the growth — or positive development — of international business operations (Benito and Welch, 1997). The problem with the growth of the firm, however, is simply that most firms do not experience growth (Penrose, 1959). This is particularly true not so much at the init

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