| 书目名称 | Inter-Organizational Culture | | 副标题 | Linking Relationship | | 编辑 | Fabiano Larentis,Claudia Simone Antonello,Luiz Ant | | 视频video | http://file.papertrans.cn/471/470357/470357.mp4 | | 概述 | Contributes to a deeper understanding of a culture which arises in an intersection of organizational cultures, dependent on relationships.Fills a gap in the literature about the importance of role of | | 图书封面 |  | | 描述 | .In order to be developed, inter-organizational relationships, as well as organizational cultures, rely on communication, learning, trust, commitment, and shared meanings and symbols. This book discusses the emergence and development of an inter-organizational culture, in which meanings, beliefs, and values of people from different companies interact. It proposes that inter-organizational culture can be seen as a culture of intersection, because of the association of cultural perspectives between suppliers and intermediaries. The more the parties are motivated to maintain the relationship, the more willing they are to invest in that relationship, which minimizes the risk of dissolution, promotes interaction, and contributes to cultural changes..The authors consider organizational culture through a three-perspective framework involving integration, differentiation, and fragmentation, at the intersection of which inter-organizational culture develops. This book will provide scholars with a better understanding of the connection between relationship marketing and organizational behavior, through the emergence of a specific culture.. | | 出版日期 | Book 2019 | | 关键词 | Relationship Marketing; Inter-organizational Relationships; trust; Cultural Perspectives; Boundary Spann | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-030-00392-0 | | isbn_ebook | 978-3-030-00392-0 | | copyright | The Editor(s) (if applicable) and The Author(s), under exclusive licence to Springer Nature Switzerl |
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