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Titlebook: Innovation Acceptance; The Case of Advanced Patrick Planing Book 2014 Springer Fachmedien Wiesbaden 2014 Acceptance.Diffusion.Technical Inn

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978-3-658-05004-7Springer Fachmedien Wiesbaden 2014
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Qualitative Research Approach,According to the research design, the overall aim of this chapter is to develop concepts that are involved in the individual belief formation towards the use of Advanced Driver-Assistance Systems. These concepts constitute the basis for the construction of a quantitative questionnaire; thus, they should be:
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Quantitative Research Approach,The overall aim of this chapter is to either confirm or reject the hypotheses developed in the previous chapter with a maximum level of confidence and to develop a conceptual model for the acceptance of ADAS technology. The resulting conceptual model should be based on:
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https://doi.org/10.1007/978-3-658-05005-4Acceptance; Diffusion; Technical Innovation
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nity to increase road safety and driving comfort. Reviewing existing empirical work on comparable innovations, Patrick Planing derives potential acceptance constructs, which together with the results of thirty-two semi-structured interviews, have constituted the basis for a survey instrument that wa
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Introduction,es are outlined and initial hypotheses are proposed, serving as a starting point and justification for the research. Thereafter the relevant stakeholders, involved in or affected by this research, will be highlighted.
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Research Approach, in alignment with the research problem, appropriate methodologies for data collection will be discussed. Finally, a research design will be proposed and justified, including multiple research steps and incorporating different methodological approaches.
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