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Titlebook: Information and Communication Technologies in Tourism 2013; Proceedings of the I Lorenzo Cantoni,Zheng (Phil) Xiang Conference proceedings

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When Cell Phones Become Travel Buddies: Social Attribution to Mobile Phones in Travel,e phones while travelling. The tendency to place social attribution to and interact socially with mobile phones in the context of travel is influenced by tourists’ perception of the positive social characteristics of mobile phones (i.e., object attribution) and the intensity of mobile phone use for
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Building Destination Image through Online Opinionated Discourses. The Case of Swiss Mountain Destin therefore regarded as high risk. Consumers often engage in extensive information search in order to reduce the risk of deceptions. In high-risk decisions, word-of-mouth represents a more influential source of information than impersonal or official media sources, because of their perceived high rel
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,Drivers and Benefits of Analysing DMOs’ eWOM Activities,cess of both eWOM in particular, and web marketing in general. Data was collected from Swiss and U.S. destination marketing organizations (DMOs) and analysed using structural equation modelling. It was found that the use of results from analysing eWOM engagement is influenced by top management and m
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Tourism Destinations as Digital Business Ecosystems,pervade the industry and the market. In the last decade, a new concept gained the attention of both researchers and practitioners, that of Digital Business Ecosystem (DBE). It can be considered as a technological infrastructure aimed at creating a digital environment to support and enhance networkin
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