Titlebook: Employee Engagement in Media Management; Creativeness and Org Stavros Georgiades Book 2015 Springer International Publishing Switzerland 20

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Introduction,wever, in media management studies there is a mainstream management’s neglect due to the fact that both mainstream management scholars have largely neglected the media industry and media management researchers have focused mainly on media and not on management. In order to make a small step towards

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Employee Engagement and Organizational Change,ment can help achieve sensemaking, creativity and as a result a successful organizational change, and by then considering the way management can use communication and participation practices to engage employees.

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Communication Process to Achieve Employee Engagement,cessfully, the existing theoretical views have not dealt adequately with the way managers who are actually responsible think and how they act in order to achieve employee engagement and contributions via the provision of information to employees. The purpose of this chapter is to eliminate this lacu

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Organizational Arrangements for Participation Leading Towards Employee Engagement,ven if an underlying theory is correct, then managers might not use it. To see how wide the gap might be, the author presents the results of a single case study designed to increase our understanding of how at least some managers think about the way organizational arrangements for participation can

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Employee Engagement Implementation Leading Towards Employee Creativity,ng on the development of meanings and action that can lead towards the necessary sensemaking and help achieve employee creativity as a result. Consequently, the purpose of this chapter is to eliminate this lacuna and thus contribute towards a richer theory on the process behind the implementation of

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Assessing Employee Creativity, aiming to identify creative employees and take maximum benefits from their value-creative potential. However, there exists little agreement on universally accepted or empirically established standards for evaluating creative potential because previous studies failed to consider data collected in a