| 书目名称 | Effective Strategy Implementation |
| 副标题 | Conceptualizing Firm |
| 编辑 | Adele J. Huber |
| 视频video | http://file.papertrans.cn/303/302815/302815.mp4 |
| 丛书名称 | Schriften zum europäischen Management |
| 图书封面 |  |
| 描述 | Adele J. Huber discovers that a firm’s strategy implementation capabilities are a key driver of the strategies‘ performance outcomes. Drawing on organizational learning theory, she identifies the organizational abilities and processes that constitute a firm‘s Strategy Implementation Capability construct and shows empirically that the concept is very valuable in explaining how innovative strategies translate into a firm‘s performance. Her findings are particularly interesting for managers and researchers who focus on strategy formulation and execution. They also show the relation between strategy implementation and competitive advantage. |
| 出版日期 | Book 2011 |
| 关键词 | Marketing; Organizational capabilities; Organizational learning theory; Scale development; brand strateg |
| 版次 | 1 |
| doi | https://doi.org/10.1007/978-3-8349-6595-0 |
| isbn_softcover | 978-3-8349-2768-2 |
| isbn_ebook | 978-3-8349-6595-0Series ISSN 2627-6364 Series E-ISSN 2627-6372 |
| issn_series | 2627-6364 |
| copyright | Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden 2011 |