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Titlebook: Digitalisation in Mobility Service Industry; A Survey-based Exper Patrick Siegfried Book 2022 The Editor(s) (if applicable) and The Author(

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https://doi.org/10.1007/978-3-319-59587-0 of rewards and amenities that should be available in loyalty programmes are rather traditional options as well such as price reductions for future purchases or service upgrades. Nonetheless, a trend towards a greater acceptance of non-mobility related services and amenities is observed in younger g
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Marcus Brandenburg,Gerd J. Hahn,Tobias Rebsransport or shared service operators shows that true personalisation is not feasible. The author affirms the benefits of ADV, while also facing up to the cultural obstacles it may encounter. In the end, the author also classifies VAS.
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Patrick SiegfriedReviews the impact of digitalisation on mobile service industry.Features expert analysis of first hand survey results based on a vast array of interviews in the consumer market.Presents an in-depth di
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