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Titlebook: Digitalisation in Mobility Service Industry; A Survey-based Exper Patrick Siegfried Book 2022 The Editor(s) (if applicable) and The Author(

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发表于 2025-3-21 19:49:12 | 显示全部楼层 |阅读模式
书目名称Digitalisation in Mobility Service Industry
副标题A Survey-based Exper
编辑Patrick Siegfried
视频video
概述Reviews the impact of digitalisation on mobile service industry.Features expert analysis of first hand survey results based on a vast array of interviews in the consumer market.Presents an in-depth di
丛书名称Future of Business and Finance
图书封面Titlebook: Digitalisation in Mobility Service Industry; A Survey-based Exper Patrick Siegfried Book 2022 The Editor(s) (if applicable) and The Author(
描述.This book focuses on the implications of digitalisation in the mobility service industry. Based on an analysis of more than 450 survey responses, it explores and assesses mobility in the age of digitalisation. The content covers both changes in the relationship between the company and its customers and a potential paradigm shift among leading companies. The findings suggest that a shift from traditional mobility management to a more customer-centred management perspective is both widely accepted and increasingly necessary. Nevertheless, the inclusion of services that are not primarily concerned with overcoming spatial distances is considered to be less attractive..Given its scope, the book will be of interest to researchers and professionals who are involved in digitalisation in the mobility service industry..
出版日期Book 2022
关键词Strategic Management; Customer Management; Mobility; Digitalisation; Service Industry; Intelligent Transp
版次1
doihttps://doi.org/10.1007/978-3-031-07151-5
isbn_softcover978-3-031-07153-9
isbn_ebook978-3-031-07151-5Series ISSN 2662-2467 Series E-ISSN 2662-2475
issn_series 2662-2467
copyrightThe Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl
The information of publication is updating

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Digital Mobility Business Concepts,to become personalized, commoditized and convenient. The author analyzes CEM and CRM and summarizes the main differences between the two approaches. At the same time, the application status of CRM and CEM is explored. The author also points out that in the digital era, mobile operators have great ap
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Methodology of the Survey-Based Expert Analyses,research. The author designs a questionnaire by assigning 15 questions to three categories plus three open-ended questions. The scale design was decided to limit the scale points of the concerned questions to four and five. At the same time, the author also implemented some preventive measures in th
发表于 2025-3-22 11:42:27 | 显示全部楼层
Empirical Findings from the Survey-Based Expert Analyses,is characterised by a strong manifestation in car ownership Utilisation of CRM measures in terms of loyalty programmes is widely accepted by the survey’s participants. The subconscious survey in terms of capital investment demonstrates a clear tendency towards digital and non-traditional mobility co
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Book 2022explores and assesses mobility in the age of digitalisation. The content covers both changes in the relationship between the company and its customers and a potential paradigm shift among leading companies. The findings suggest that a shift from traditional mobility management to a more customer-cen
发表于 2025-3-23 02:15:37 | 显示全部楼层
2662-2467 of interviews in the consumer market.Presents an in-depth di.This book focuses on the implications of digitalisation in the mobility service industry. Based on an analysis of more than 450 survey responses, it explores and assesses mobility in the age of digitalisation. The content covers both chang
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