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Titlebook: Cultural and Tourism Innovation in the Digital Era; Sixth International Vicky Katsoni,Thanasis Spyriadis Conference proceedings 2020 Sprin

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发表于 2025-3-21 17:38:59 | 显示全部楼层 |阅读模式
书目名称Cultural and Tourism Innovation in the Digital Era
副标题Sixth International
编辑Vicky Katsoni,Thanasis Spyriadis
视频videohttp://file.papertrans.cn/241/240944/240944.mp4
概述Discusses cultural, heritage, and other tourism issues relevant in the digital and innovation era.Promotes a more holistic approach to tourism development, underpinned by ethics and principles of sust
丛书名称Springer Proceedings in Business and Economics
图书封面Titlebook: Cultural and Tourism Innovation in the Digital Era; Sixth International Vicky Katsoni,Thanasis Spyriadis Conference proceedings 2020 Sprin
描述This book explores a wide range of emerging cultural, heritage, and other tourism issues that will shape the future of hospitality and tourism research and practice in the digital and innovation era. It offers stimulating new perspectives in the fields of tourism, travel, hospitality, culture and heritage, leisure, and sports within the context of a knowledge society and smart economy. A central theme is the need to adopt a more holistic approach to tourism development that is aligned with principles of sustainability; at the same time, the book critically reassesses the common emphasis on innovation as a tool for growth-led and market-oriented development. In turn, fresh approaches to innovation practices underpinned by ethics and sustainability are encouraged, and opportunities for the exploration of new research avenues and projects on innovation in tourism are highlighted. Based on the proceedings of the Sixth International Conference of the International Association of Cultural and Digital Tourism (IACuDiT) and edited in collaboration with IACuDiT, the book will appeal to a broad readership encompassing academia, industry, government, and other organizations..
出版日期Conference proceedings 2020
关键词tourism innovation; heritage tourism; digital tourism; e-tourism; tourism marketing; ICT applications in
版次1
doihttps://doi.org/10.1007/978-3-030-36342-0
isbn_softcover978-3-030-36344-4
isbn_ebook978-3-030-36342-0Series ISSN 2198-7246 Series E-ISSN 2198-7254
issn_series 2198-7246
copyrightSpringer Nature Switzerland AG 2020
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Social Media Marketing in Hospitality Industry of Creteing and advertising, the importance and use of social networking tools in the tourism industry, different social networking tools and their advantages. In the last section methodology and results are analyzed. The respondents of the research were hotel managers, from various departments of 4∗ and 5∗ hotels from Crete.
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