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Titlebook: Crisis Management in the Food and Drinks Industry: A Practical Approach; Colin Doeg Book 2005Latest edition Springer-Verlag US 2005 Public

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Practical Approaches to Food Control and Food Quality Serieshttp://image.papertrans.cn/c/image/239830.jpg
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https://doi.org/10.1007/0-387-28921-6Public Health; agriculture; beverage industry; business; communication; food industry; food science; manage
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978-1-4419-3620-2Springer-Verlag US 2005
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Jan Louisning consumers about such problems and telling them how to have the problem resolved. People have become accustomed to such actions and regard them as reassuring indications of an organization‘s sense of responsibility towards its consumers and society in general.
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Andreas Hadjar,Frederick de MollFamous brands, consumer loyalty and reputation can have a value far greater than a company‘s tangible assets. They have to be protected at all costs.
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Jan LouisConsumers can be the eyes and ears of an organization. Taking account of their complaints or comments can help reduce the possibility of a business being caught off-guard and finding itself embroiled in a crisis.
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