书目名称 | Creativity and Strategy | 副标题 | An Integrative Analy | 编辑 | Chetan Walia | 视频video | | 概述 | Offers a framework of creativity by integrating research from different streams.Examines the cognition of creativity within strategic decision making.Integrates theories of creativity within available | 图书封面 |  | 描述 | This book provides an integrative analysis of creativity and strategic practices, particularly strategic problem formulation and strategic decision making. It examines the decision and not the individual as a unit of analysis, which leads to a deeper understanding of creative outcomes. It draws a correlation between strategic intent and creative outcomes, both positive and negative, and provides an integrated framework for understanding creativity. Finally, the book develops a creative strategic framework and draws conclusions for the practice of management and for future research. | 出版日期 | Book 2021 | 关键词 | creativity; strategy; strategic problem formulation; strategic intents; negative creativity; creative str | 版次 | 1 | doi | https://doi.org/10.1007/978-3-030-70466-7 | isbn_softcover | 978-3-030-70468-1 | isbn_ebook | 978-3-030-70466-7 | copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl |
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