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Titlebook: Corporate Diplomacy: How Multinational Corporations Gain Organizational Legitimacy; A Neo-Institutional Sarah Marschlich Book‘‘‘‘‘‘‘‘ 2022

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https://doi.org/10.1007/978-3-030-31684-6ons and corporate diplomacy. By outlining the features of the economic, political, and media systems as well as cultural characteristics and discussing these in the context of public relations and corporate diplomacy, this chapter provides a comprehensive contextualization of this thesis.
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Prospects for Utilization of Wild Fruits,terviews showed that corporate diplomacy in the UAE involves different actors, including the government, the employees, local citizens, and other companies. Across all different social groups, the interviews demonstrated that the MNCs intentionally engaged with particular actors either because they
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https://doi.org/10.1007/978-3-030-31684-6ons and corporate diplomacy. By outlining the features of the economic, political, and media systems as well as cultural characteristics and discussing these in the context of public relations and corporate diplomacy, this chapter provides a comprehensive contextualization of this thesis.
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