Titlebook: Competitive Digital Innovation; Transforming Product Amit Basu,Steve Muylle Book 2023 The Editor(s) (if applicable) and The Author(s), unde

最高点

Engaging Consumersthe market value of its products as well as creating new channels for information exchange and value creation. We also examine how social media can be leveraged to add value in a competitive marketplace.

责怪

情感

Considering Strategic Prioritiesnd how the strategic priorities of a business can impact the prioritization of its opportunities for competitive digital innovation. We also explain the various ways in which a business can use digital technology for competitive advantage, and how that can also potentially redefine the industry for the business.

avenge

Evaluating Digitalization Initiativesibe some metrics and methods for evaluating the effectiveness and success of digitalization initiatives, including ways to evaluate digital platforms. We also discuss how a business can sustain the value of its competitive digital innovations.

天文台

Broadening the Lenses that are gaining ground today. Our goal is to illustrate that the key ideas in this book are not tied to specific technologies, and thus can continue to be used as the basis for competitive digital innovation even as new technologies enter the business landscape.