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Titlebook: City Imaging: Regeneration, Renewal and Decay; Tara Brabazon Book 2014 Springer Nature B.V. 2014 Attracting business and in-demand workers

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书目名称City Imaging: Regeneration, Renewal and Decay
编辑Tara Brabazon
视频videohttp://file.papertrans.cn/227/226808/226808.mp4
概述Builds new models for social and economic development after the global economic crisis.Combines ‘bottom up’ community activism and ‘top down’ governmental policy interventions.International focus with
丛书名称GeoJournal Library
图书封面Titlebook: City Imaging: Regeneration, Renewal and Decay;  Tara Brabazon Book 2014 Springer Nature B.V. 2014 Attracting business and in-demand workers
描述.This book examines the paradoxes, challenges, potential and problems of urban living.  It understands cities as they are, rather than as they may be marketed or branded. All cities have much in common, yet the differences are important.  They form the basis of both imaginative policy development and productive experiences of urban life..The phrase ‘city imaging’ is often used in public discourse, but rarely defined.   It refers to the ways that particular cities are branded and marketed. It is based on the assumption that urban representations can be transformed to develop tourism and attract businesses and in-demand workers to one city in preference to another. However, such a strategy is imprecise. History, subjectivity, bias and prejudice are difficult to temper to the needs of either economic development or social justice.  . .The taste, smell, sounds and architecture of a place all combine to construct the image of a city. For researchers, policy makers, activists and citizens, the challenge is to use or transform this image. The objective of this book is to help the reader define, understand and apply this process.  .After a war on terror, a credit crunch and a recession, ci
出版日期Book 2014
关键词Attracting business and in-demand workers; Branding and marketing of cities; De-territorialization of
版次1
doihttps://doi.org/10.1007/978-94-007-7235-9
isbn_softcover978-94-024-0699-3
isbn_ebook978-94-007-7235-9Series ISSN 0924-5499 Series E-ISSN 2215-0072
issn_series 0924-5499
copyrightSpringer Nature B.V. 2014
The information of publication is updating

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