书目名称 | Changing the Rules of the Game |
副标题 | Economic, Management |
编辑 | Sabine Hotho,Neil McGregor |
视频video | |
图书封面 |  |
描述 | The computer games industry is one of the most vibrant industries today whose potential for growth seems inexhaustible. This book adopts a multi-disciplinary approach and captures emerging trends as well as the issues and challenges faced by businesses, their managers and their workforce in the games industry. |
出版日期 | Book 2013 |
关键词 | business; business models; computer; computer game; creativity; Internet; management; risk management |
版次 | 1 |
doi | https://doi.org/10.1057/9781137318411 |
isbn_softcover | 978-1-349-33819-1 |
isbn_ebook | 978-1-137-31841-1 |
copyright | Palgrave Macmillan, a division of Macmillan Publishers Limited 2013 |