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Titlebook: Business Model Management; Design - Process - I Bernd W. Wirtz Textbook 2020Latest edition The Editor(s) (if applicable) and The Author(s),

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发表于 2025-3-21 17:28:15 | 显示全部楼层 |阅读模式
期刊全称Business Model Management
期刊简称Design - Process - I
影响因子2023Bernd W. Wirtz
视频video
发行地址Provides a detailed overview, analysis and examples of business model management.Outlines the development process, implementation, operation and control of business models.Presents comprehensive case
学科分类Springer Texts in Business and Economics
图书封面Titlebook: Business Model Management; Design - Process - I Bernd W. Wirtz Textbook 2020Latest edition The Editor(s) (if applicable) and The Author(s),
影响因子.“How are business models purposeful designed and structured? How can the models be implemented professionally and managed successfully and sustainably? In what ways can existing business models be adapted to the constantly changing conditions? In this clearly structured reference work, Bernd W. Wirtz gives an answer to all these issues and provides the reader with helpful guidance. Although, ‘Business Model Management’ is first and foremost a scientific reference book, which comprehensively addresses the theory of business models, with his book Bernd W. Wirtz also turns to practitioners. Not least, the many clearly analyzed case studies of companies in different industries contribute to this practical relevance. My conclusion: ‘Business Model Management’ is an informative and worthwhile read, both for students of business administration as a textbook as well as for experienced strategists and decision makers in the company as a fact-rich, practical compendium.”. .Matthias Müller, Chief Executive Officer Porsche AG (2010-2015), Chief Executive Officer (2015-2018) Volkswagen AG.“In dynamic and complex markets a well thought out business model can be a critical factor for the success
Pindex Textbook 2020Latest edition
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Distinction and Aims of Business Modelsave been developed. This thematic heterogeneity is particularly reflected in existing definitions, which in most cases merely cover subareas, such as business model components, or are very context-specific (Eriksson and Penker 2000).
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Partial Models of Business Modelsonging to a company’s value creation logic; this chapter focuses on the different partial models of business models and their contribution to value creation. In Sect. 7.1, an integrated business model approach is introduced. Furthermore, it is clarified why this detailed observation of value creatio
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Types of Business Model Management in the management process. In this context, different types of management may be differentiated. An important typology was presented by (Mintzberg 1973) who divided the types of management into entrepreneurial mode, adaptive mode, and planning mode. This division has later been transferred to the c
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Design of Business Modelsnagement processes can be identified in literature, and two fundamental tendencies of design can be distinguished. On the one hand, the design of business models is observed in the context of a specific formation of a company focusing on the planning process in particular. On the other hand, the (re
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Implementation of Business Models process is an integrated business model that contains all nine partial models and serves as a construction plan for implementation. Practical implementation takes place on the partial model level and ends with the complete implementation of the business model.
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