期刊全称 | Breaking Through | 期刊简称 | Implementing Custome | 影响因子2023 | Sandra Vandermerwe | 视频video | | 图书封面 |  | 影响因子 | In this book the author brings together distinctive and cutting edge work based upon her own research and work with leading companies in the overlapping areas of strategy, marketing and innovation to provide a new and dynamic model to implement customer focus in enterprizes. In an environment of falling margins the model shows how to increase value to customers and improve business results. | Pindex | Book 2004 |
The information of publication is updating
|
|