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Titlebook: Brand Revolution; Rethinking Brand Ide Marie-Claude Sicard Book 2013 Palgrave Macmillan, a division of Macmillan Publishers Limited 2013 br

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发表于 2025-3-21 19:07:05 | 显示全部楼层 |阅读模式
期刊全称Brand Revolution
期刊简称Rethinking Brand Ide
影响因子2023Marie-Claude Sicard
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图书封面Titlebook: Brand Revolution; Rethinking Brand Ide Marie-Claude Sicard Book 2013 Palgrave Macmillan, a division of Macmillan Publishers Limited 2013 br
影响因子Brand Revolution offers a radical new approach to brand management. With big brand case studies including L‘Oreal and Jaguar, the author draws on her extensive experience as a marketing consultant to put together this highly engaging and practical book for developing, improving and controlling the identity of your brand.
Pindex Book 2013
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发表于 2025-3-21 20:51:55 | 显示全部楼层
发表于 2025-3-22 01:58:45 | 显示全部楼层
The Fingerprint Method: The Seven Polesy salespeople look, the way clients look, the logo, the product’s history, shopping bags, stickers, the color of the carpet in stores—everything. Communication permeates the totality of the Brand system.
发表于 2025-3-22 05:27:09 | 显示全部楼层
ws on her extensive experience as a marketing consultant to put together this highly engaging and practical book for developing, improving and controlling the identity of your brand.978-1-349-43731-3978-1-137-01949-3
发表于 2025-3-22 12:07:14 | 显示全部楼层
A Paradoxical Success Storythe idea lacks reliability because nobody has ever carefully scrutinized its origins and contours. So let’s begin by getting rid of the unnecessary baggage that weighs the concept down: prejudices, illusions, and misunderstandings.
发表于 2025-3-22 16:31:53 | 显示全部楼层
The Fingerprint Method Concepttify brand identity and to manage it with the help of a simple, clear diagram: the Fingerprint Method, which was conceived to follow the creation and the evolution of the mental imprints or impressions left by brands in the public’s mind.
发表于 2025-3-22 19:50:26 | 显示全部楼层
The Fingerprint Method: The Seven Polesy salespeople look, the way clients look, the logo, the product’s history, shopping bags, stickers, the color of the carpet in stores—everything. Communication permeates the totality of the Brand system.
发表于 2025-3-22 21:25:58 | 显示全部楼层
ws on her extensive experience as a marketing consultant to put together this highly engaging and practical book for developing, improving and controlling the identity of your brand.978-1-349-43731-3978-1-137-01949-3
发表于 2025-3-23 04:02:12 | 显示全部楼层
https://doi.org/10.1007/978-3-662-45972-0the idea lacks reliability because nobody has ever carefully scrutinized its origins and contours. So let’s begin by getting rid of the unnecessary baggage that weighs the concept down: prejudices, illusions, and misunderstandings.
发表于 2025-3-23 05:35:16 | 显示全部楼层
R. T. Pardasani,P. Pardasani,A. Guptatify brand identity and to manage it with the help of a simple, clear diagram: the Fingerprint Method, which was conceived to follow the creation and the evolution of the mental imprints or impressions left by brands in the public’s mind.
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