Titlebook: Beyond Evidence Based Policy in Public Health; The Interplay of Ide Katherine Smith Book 2013 The Editor(s) (if applicable) and The Author(

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Evidence-Informed Policy in Public Health,son 2006; Young et al. 2002). One consequence of this link is that EBP often seems to hold particular traction in public health circles (e.g. Macintyre et al. 2001), a field of research with strong connections to medicine and in which medics are often accorded a high status (Hunter et al. 2010). Paw

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The Power of Ideas (Over Evidence),rests play in policy change that work on analysing the contribution of ideas has remained at the margins (Béland and Cox 2011). Although ideas were clearly ‘an important variable’ in many of the analyses developed by political scientists in the 1970s and 1980s, this literature said ‘very little abou

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Critical/Charismatic Ideas and Advocates, political and critical roles, working as (or with) public health advocates. The notion that academics might function as some kind of political advocates, or activists, does not sit easily with traditional conceptualisations of scientific research, the legitimacy of which rests, at least partially,

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Chameleonic Ideas and Flexian Policy Actors,ork within existing policy frameworks (facilitators) and those actively trying to promote broader, societal and policy change (advocates). Many of the public health academics I interviewed could be categorised within one or the other of these categories. However, some were trying to perform both rol

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Jennifer Pearson,Lindsey Wilkinsonlems. The opening section of this chapter briefly considers this claim, before introducing the two, contrasting public health ‘policy problems’ on which this book focuses: health inequalities and the ‘tobacco epidemic’.