Overview: Explains the ideas, methods, and practices of full-link digital intelligence transformation.Helps students, researchers, managers, and practitioners understand how the technology improves business groThis book aims to build a framework for understanding how to achieve new business growth through digital intelligence. It reveals the driving force and commercial logic behind the technology upgrade and transformation for enterprises, analyzes how to improve enterprises‘ branding, product, distribution channel, marketing, logistics, and organization under the new context, and studies the
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