Overview: The management cases for China’s enterprises.Provides old principles but new application experience in management under China’s context.Covers 17 selected cases from manufacturing, retailing, technolo.This book selects Chinese excellent enterprise management cases, integrating into the education system of business schools, sharing "China‘s new story" to readers, and boosting the process of national economic construction and enterprise transformation...Chinese enterprises face unprecedented opportunities and challenges under the circumstance of fast-changing technology, economy, and p
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