书目名称 | Tourism in the Philippines |
副标题 | Applied Management P |
编辑 | Richard S. Aquino,Brooke A. Porter |
视频video | |
概述 | Brings together different perspectives to understand cultures that underpin contemporary Philippine tourist behaviours.Offers comprehensive and updated reference for the understanding of Philippine to |
丛书名称 | Perspectives on Asian Tourism |
图书封面 |  |
描述 | This edited book serves as the first instalment of a two-part title that aims to provide an academic exploration of the contemporary issues and perspectives on tourism in the Philippines. With a strong geographical focus, this book is the first country-focused volume under the series, Perspectives on Asian Tourism. Comprised of chapters based on conceptual and empirical research, this book aims to develop a foundational and practical knowledge base on Philippine tourism management. The chapters cover a range of national, regional, and local tourism management issues that cut across the following themes:.• Governance issues in Philippine tourism destinations.• The Tourism Act of 2009 .• Tourism impacts and sustainability.• Innovative tourism development strategies.• Tourism marketing campaigns (i.e., It‘s More Fun in the Philippines!).• Philippine tourism and the ASEAN integration.• Tourism and hospitality education in the Philippines.The contributions are drawn from the works of Filipino academics based in the Philippines and overseas institutions, and international academics researching tourism issues in the Philippines. The chapters are informed by a diverse set of disciplines in |
出版日期 | Book 2022 |
关键词 | Tourism management; Philippines tourism; Tourism policy; Asian tourism; Philippine tourism governance; To |
版次 | 1 |
doi | https://doi.org/10.1007/978-981-19-4497-0 |
isbn_softcover | 978-981-19-4499-4 |
isbn_ebook | 978-981-19-4497-0Series ISSN 2509-4203 Series E-ISSN 2509-4211 |
issn_series | 2509-4203 |
copyright | Springer Nature Singapore Pte Ltd. 2022 |