书目名称 | Through a Lens of Scarcity |
副标题 | Health Communication |
编辑 | Hanna Luetke Lanfer |
视频video | |
丛书名称 | Gesundheit und Gesellschaft |
图书封面 |  |
描述 | The conditions for strategic health communication campaigns as a public health tool are examined for low-income contexts. The theoretical framework drafts a socioecological model with an extension of poverty influences to bring into focus the dynamics of a resource-poor environment and its impact on health-related behaviours and health campaigns. The research design includes two studies conducted in Sierra Leone. Study 1 triangulated three qualitative methods to explore past and current health communication practice in Sierra Leone. Study 2 is a mixed-methods field experiment on handwashing which explored the effects of different campaign strategies. Results show that a community-based participatory approach with the inclusion of local leaders as health messengers was associated with higher chances of behaviour change than a non-treated setting. Further pathways for context-sensitive approaches for deprived audiences are suggested. . |
出版日期 | Book 2021 |
关键词 | Health communication; Determinants of health; Low-income country; Mixed-methods study; Handwashing; Socio |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-658-34914-1 |
isbn_softcover | 978-3-658-34913-4 |
isbn_ebook | 978-3-658-34914-1Series ISSN 2626-6172 Series E-ISSN 2626-6180 |
issn_series | 2626-6172 |
copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Fachmedien Wies |