书目名称 | The Social License |
副标题 | How to Keep Your Org |
编辑 | John Morrison |
视频video | |
概述 | The first book to explain and guide a reader through the complex but increasingly commonly used notion of ‘social license to operate‘.An expert, experience-based treatment of the concept of ‘legitimac |
图书封面 |  |
描述 | A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a ‘Social License to Operate‘. Featuring case studies of what is and isn‘t working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR. |
出版日期 | Book 2014 |
关键词 | legitimacy; social license; business; corporate social responsibility; CSR; foundation; organization; organ |
版次 | 1 |
doi | https://doi.org/10.1057/9781137370723 |
isbn_softcover | 978-1-349-47535-3 |
isbn_ebook | 978-1-137-37072-3 |
copyright | Palgrave Macmillan, a division of Macmillan Publishers Limited 2014 |