| 书目名称 | The Rise of the New East |
| 副标题 | Business Strategies |
| 编辑 | Ben Simpfendorfer |
| 视频video | http://file.papertrans.cn/919/918789/918789.mp4 |
| 概述 | Expert advice made accessible, written by the popular author of The New Silk Road, this book features detailed high-level analysis combined with street-level anecdotes.This book has a global approach |
| 图书封面 |  |
| 描述 | Taking the reader on a tour of the fast changing East, Simpfendorfer urges the business world to respond by planning for the unexpected. Now that the East has secured its role as a powerful player on the world stage, The Rise of the New East provides simple business strategies for dealing with an increasingly complex global environment. |
| 出版日期 | Book 2014 |
| 关键词 | East; Asia; Middle East; complexity; business; business strategies; China; energy; environment; planning; succ |
| 版次 | 1 |
| doi | https://doi.org/10.1057/9781137370068 |
| isbn_softcover | 978-1-349-47517-9 |
| isbn_ebook | 978-1-137-37006-8 |
| copyright | Palgrave Macmillan, a division of Macmillan Publishers Limited 2014 |