| 书目名称 | The Phenomenon of Political Marketing |
| 编辑 | Nicholas J. O’Shaughnessy |
| 视频video | |
| 图书封面 |  |
| 描述 | This book provides a survey of the phenomenon of marketing which has become the dogma of America‘s politicians and their campaign managers. It poses some fundamental questions about how the import of commercial techniques to politics has revolutionized the nature of American democracy. |
| 出版日期 | Book 1990 |
| 关键词 | democracy; marketing; politics |
| 版次 | 1 |
| doi | https://doi.org/10.1007/978-1-349-10352-2 |
| isbn_softcover | 978-1-349-10354-6 |
| isbn_ebook | 978-1-349-10352-2 |
| copyright | Nicholas J. OShaughnessy 1990 |
发表于 2025-3-21 18:21:51
