| 书目名称 | The Modern Business Data Analyst | | 副标题 | A Case Study Introdu | | 编辑 | Dominik Jung | | 视频video | | | 概述 | Features practical problems, business cases and datasets, using the fictional whisky company Junglivet.Illustrates and explains hands-on the key concepts of business data analytics with R and CRISP-DM | | 图书封面 |  | | 描述 | .This book illustrates and explains the key concepts of business data analytics from scratch, tackling the day-to-day challenges of a business data analyst. It provides you with all the professional tools you need to predict online shop sales, to conduct A/B tests on marketing campaigns, to generate automated reports with PowerPoint, to extract datasets from Wikipedia, and to create interactive analytics Web apps. Alongside these practical projects, this book provides hands-on coding exercises, case studies, the essential programming tools and the CRISP-DM framework which you‘ll need to kickstart your career in business data analytics...The different chapters prioritize practical understanding over mathematical theory, using realistic business data and challenges of the Junglivet Whisky Company to intuitively grasp key concepts and ideas. Designed for beginners and intermediates, this book guides you from business data analytics fundamentals to advanced techniques, covering a large number of different techniques and best-practices which you can immediately exploit in your daily work...The book does not assume that you have an academic degree or any experience with business data ana | | 出版日期 | Book 2024 | | 关键词 | CRISP-DM; Business Data Analytics; Business Analytics; Data Science; R; Data Science | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-031-59907-1 | | isbn_softcover | 978-3-031-59906-4 | | isbn_ebook | 978-3-031-59907-1 | | copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl |
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发表于 2025-3-21 19:31:56
