| 书目名称 | The Handbook of Service Innovation | | 编辑 | Renu Agarwal,Willem Selen,Roy Green | | 视频video | http://file.papertrans.cn/912/911099/911099.mp4 | | 概述 | Addresses contemporary issues in service innovation.Includes cutting-edge research contributions, practical examples and implementations, and select cases across several growth service industries incl | | 图书封面 |  | | 描述 | .Bringing together some of the world’s leading thinkers, academics and professionals to provide practitioners, students and academicians with comprehensive insights into implementing effective service innovation. This book presents service innovation holistically and systemically across various service areas, including health, education, tourism, hospitality, telecommunications, and retail. It addresses contemporary issues through conceptual and applied contributions across industry, academia, and government, providing insights for improved practice and policy making..Featuring cutting-edge research contributions, practical examples, implementations and a select number of case studies across several growth service industries, this book also includes examples of failed service innovation attempts in order to demonstrate a balanced view of the topic and to make clear the pitfalls to be avoided..Culminating in a suggested step-by-step guide to enable service organization’s managers to understand and implement the concepts of service innovation and manage its evolutionary processes effectively, this book will prove a valuable resource to a wide reaching audience including researchers, | | 出版日期 | Book 2015 | | 关键词 | Capability Building; Service Innovation; Service Innovation Life Cycle; Service Science; Value Chain; Eng | | 版次 | 1 | | doi | https://doi.org/10.1007/978-1-4471-6590-3 | | isbn_softcover | 978-1-4471-7206-2 | | isbn_ebook | 978-1-4471-6590-3 | | copyright | Springer-Verlag London 2015 |
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