书目名称 | The Green Transition of the Automotive Industry |
副标题 | From Technological S |
编辑 | Anna Cabigiosu,Pietro Lanzini |
视频video | |
概述 | Reveals how the greening of automotive and mobility industry affects incumbents’ business models.Features case studies to help grasp incumbents’ strategies in different geographical areas.Explains how |
图书封面 |  |
描述 | .This edited collection offers deeper understanding of the green and digital transition in the automotive industry. It explains how mobility products, services and business models are changing, the opportunities and threats correlated to this double transition as well as the competences and resources needed for firms in this fluid scenario. .The book firstly provides an in-depth overview of the strategic and managerial implications for automotive and mobility incumbent firms. Chapters describe how sustainable technologies have been changing over time and identify the challenges of the shift imposed by the new competitive environment, such as the so-called servitization of the industry. The second section describes the new drivers of growth and profitability, such as open and collaborative innovation, and provides guidance on how incumbents can surf this turbulent landscape.. |
出版日期 | Book 2023 |
关键词 | SDG 11; Sustainable Development; Environmental Policy; Mobility; Automotive; Innovation; Business Model |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-031-37200-1 |
isbn_softcover | 978-3-031-37202-5 |
isbn_ebook | 978-3-031-37200-1 |
copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl |