| 书目名称 | The Future of E-Mobility | | 副标题 | Investigating the Ro | | 编辑 | David D’Acunto | | 视频video | | | 概述 | Provides an overview of electric mobility both from an industry and consumer perspective.Strongly aligns to the UN Sustainable Development Goals: 7, 9, 11, 12‘and 13.Sheds light on the key role consum | | 图书封面 |  | | 描述 | .E-mobility is the future. Its development and consumer adoption are strongly contributing to several of the UN‘s Sustainable Development Goals, playing a huge role in the shift from linear to circular economies. Providing extensive insight into this dynamic, the book reviews extant management and marketing research describing the E-mobility state-of-the-art literature from a twofold perspective; industries and consumers. Industries must consider the benefits and drawbacks related to E-mobility implementation in their business models and strategies, including the communication (online and offline) to stakeholders of such advancements. Meanwhile, consumers experience different perceptions and motivations including barriers related to the adoption of E-mobility, leading in turn to different behaviors across generational cohorts (e.g. Gen Z and Gen Alpha versus Millennials). Offering an empirical analysis based on a consumer survey, this book sheds light on all these aspects, thus giving useful insights to academics, marketers and policy makers into the challenges facing consumers in their E-mobility adoption. . | | 出版日期 | Book 2024 | | 关键词 | SDG 7: renewable energy share and energy efficiency; SDG 9: building resilient infrastructure; SDG 11: | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-031-65053-6 | | isbn_softcover | 978-3-031-65055-0 | | isbn_ebook | 978-3-031-65053-6 | | copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl |
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发表于 2025-3-21 18:56:58
