书目名称 | The Digitization of Business in China |
副标题 | Exploring the Transf |
编辑 | Young-Chan Kim,Pi-Chi Chen |
视频video | |
概述 | Investigates the main social background that has allowed for such radical changes in B2B businesses..Focuses on qualitative research combined with contemporary data rather than statistical analysis, e |
丛书名称 | Palgrave Macmillan Asian Business Series |
图书封面 |  |
描述 | .One of the first of its kind, this book examines the digitalization of Chinese businesses both theoretically and practically. Taking a fresh and unique approach, the authors seek to adopt individual theories for each empirical case explored and investigate the dramatic digital transformation that Chinese firms have undergone in recent years. With a particular focus on social networks, the authors observe and analyze the way that digitized applications can interlink with financial systems, developing new capabilities that help to yield competitive advantage. Covering both small to medium sized enterprises (SMEs) and globally orientated multinational enterprises (MNEs), this book is a valuable resource for those researching Asian business, or international business more generally, as well as innovation and technology management. . |
出版日期 | Book 2018 |
关键词 | agriculture; manufacturing; domestic SME; MNE; customer-orientated services; B2B |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-319-79048-0 |
isbn_softcover | 978-3-030-07713-6 |
isbn_ebook | 978-3-319-79048-0Series ISSN 2661-8435 Series E-ISSN 2661-8443 |
issn_series | 2661-8435 |
copyright | The Editor(s) (if applicable) and The Author(s) 2018 |