书目名称 | The Changing Role of SMEs in Global Business | 副标题 | Volume II: Contextua | 编辑 | Alkis Thrassou,Demetris Vrontis,Evangelos Tsoukato | 视频video | | 概述 | Provides coverage of a variety of geographic regions, market types and industries, and business field applications.Includes case studies as well as empirical data.Explores critical success factors of | 丛书名称 | Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Bus | 图书封面 |  | 描述 | .SMEs are significant job creators and drivers of innovation and competition in most economic sectors. Furthermore, the traditional constraints of small and medium enterprises, such as geographic operations, are now being dissolved by technological developments. This means that there are new opportunities for SMEs, and their fundamental principles are being redefined: the aims, competencies, strategy, management, practice, and scope of these businesses are changing, with wide-ranging implications..This is the second part of a two volume work that incorporates scientific chapters on SME business theory and practice. Authors provide a balanced perspective of the present and future of SMEs across all business disciplines, for example management, strategy, marketing, economics and finance. While Volume I focuses on the individual SME and internal issues such as innovation, quality, and digitization, this second volume explores external issues such as contextual forces, the effectsof the financial crisis, and macro-economic effects. . | 出版日期 | Book 2020 | 关键词 | Small and Medium Enterprise; business theory; business practice; Multidisciplinary; future of business | 版次 | 1 | doi | https://doi.org/10.1007/978-3-030-45835-5 | isbn_softcover | 978-3-030-45837-9 | isbn_ebook | 978-3-030-45835-5Series ISSN 2523-8167 Series E-ISSN 2523-8175 | issn_series | 2523-8167 | copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl |
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