Titlebook: Sustainable e-Business Management; 16th Americas Confer Matthew L. Nelson,Michael J. Shaw,Troy J. Strader Conference proceedings 2010 Sprin

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Using Ontologies in an E-Commerce Environment: Help or Hype?ne approach to improve adaption is to base e-commerce search engines on ontologies to allow a more intuitive search process. This paper presents the results of an analysis how a sample of online shoppers perceived various ontology-based features in an online shop. The data was gathered in two focus

EPT

elucidate

Proximal Business Intelligence on the Semantic Webomponents with relation to people and process. Adapting business data and management information to support specific user actions in context is an ongoing topic of research. Approaches typically focus on providing mechanisms to improve specific information access and transcoding but not on how the i

erythema

Disintermediation in the Tourism Industry: Theory vs. Practiceasingly intense, particularly in the tourism industry where many large hotels and airlines have successfully utilized the Internet and website as a direct channel to sell to their customers. This paper examines disintermediation issues and situation and argues that in practice disintermediation, des

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广大

PAN

Sustainable e-Business Management978-3-642-15141-5Series ISSN 1865-1348 Series E-ISSN 1865-1356

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