Titlebook: Sports Analytics; Data-Driven Sports a A Mansurali,P. Mary Jeyanthi,Ali B. Mahmoud Book 2024 The Editor(s) (if applicable) and The Author(s

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Digital Marketing Analytics in Sports,cholars, and students alike. This chapter underscores the pivotal role of digital marketing analytics in elevating the fan experience, crafting personalized marketing initiatives, and maximizing revenue for sports organizations. Moreover, we delve into the latest trends, the challenges faced, and th

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Application of Artificial Intelligence in Sports Analytics: Analysing the Ethical and Legal Perspeconomy, misuse of AI chatbots, deepfakes, impersonation, hacking, autonomous bias, manipulation of behaviour, lack of algorithm transparency, intellectual property rights issues, and liability for damages. Further, it has national as well as supranational implications. In the absence of a proper lega

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Enhancing Player Experience Through AI-Powered Wireless Sensor Networks: A KNN Algorithm Approach fre even the most complex activity patterns. This research advances the field of WSNs in sports analytics and furnishes vital insights for fine-tuning training regimens and elevating overall player performance.

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Predicting Indian Super League (ISL) Soccer Player Positions Using Personal and Performance Attriburplay of these factors not only impacts on-field prowess but also extends to negotiations surrounding player salaries. The practical implications of this research are profound, offering strategic guidance for sports team stakeholders in the Indian sports industry. For team owners and coaches, these

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Sports Marketing Analytics: Digital Evolution in Shaping the Sports Industry,b-based techniques to analyse fan mood and determine what the supporters are requesting in an effort to forge close relationships with the fans. Since the previous 2–3 years, digital advertising campaigns have increased as well since they let clubs and leagues be extravagant and offer uniqueness. Wi