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Titlebook: Society Today; Michael Williams Textbook 1986Latest edition Macmillan Publishers Limited 1986 education.social science.society.sociology

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Michael Williamsn detail (such as the required equally ‘legible, audible and intelligible’ French translations for foreign languages used in slogans and dialogue), along with the general public’s attitudes towards English. Reactions from members of the French advertising industry to this legislation as reported dur
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Michael Williamsa significant ability in a competition in which time to market constituted an important advantage. The new Japanese production system had a major impact. It marked a radical new approach to the manufacturing process and created a paradigm shift in automotive manufacturing worldwide. In terms of mark
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Michael Williamsstments. Others, attracted by these results, sought to enter new markets, but few succeeded in overcoming the barriers created by first-movers. The higher the barriers erected by first-movers, the longer they were able to hold onto their successes. In the car industry, one of the most relevant barri
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Michael Williamsacing. One cannot talk about marketing in the modern sense of the term at that stage. Many important characteristics of today’s car industry date back to those early years. First and foremost, it was then that the dominant car design and the importance of clusters came to light.
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Michael Williamser, 1981). Under certain circumstances growers have needed to use the government authority provided by marketing orders to obtain greater participation in marketing programs. This chapter will discuss only federal marketing order legislation and programs even though legislation in California and sev
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