书目名称 | Rhetorical Audience Studies and Reception of Rhetoric |
副标题 | Exploring Audiences |
编辑 | Jens E. Kjeldsen |
视频video | http://file.papertrans.cn/831/830048/830048.mp4 |
概述 | Provide fresh ways of conceptualizing and assessing audience responses.Documents the benefits of audience research for rhetoricians.Includes chapters that illustrate overlooked methodologies applied t |
丛书名称 | Rhetoric, Politics and Society |
图书封面 |  |
描述 | .This book examines the reception of rhetoric and the rhetoric of reception. By considering salient rhetorical traits of rhetorical utterances and texts seen in context, and relating this to different kinds of reception and/or audience use and negotiation, the authors explore the connections between rhetoric and reception. In our time, new media and new forms of communication make it harder to distinguish between speaker and audience. The active involvement of users and audiences is more important than ever before. This project is based on the premise that rhetorical research should reconsider the understanding, conceptualization and examination of the rhetorical audience. From mostly understanding audiences as theoretical constructions that are examined textually and speculatively, the contributors give more attention to empirical explorations of actual audiences and users. The book will provide readers with new knowledge on the workings of rhetoric as well as illustrative andguiding examples of new methods of rhetorical studies.. |
出版日期 | Book 2018 |
关键词 | media reception studies; Rhetorical Audience Studies; political communication; political rhetoric; polit |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-319-61618-6 |
isbn_softcover | 978-3-319-87123-3 |
isbn_ebook | 978-3-319-61618-6Series ISSN 2947-5147 Series E-ISSN 2947-5155 |
issn_series | 2947-5147 |
copyright | The Editor(s) (if applicable) and The Author(s) 2018 |