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Titlebook: Revolutionize Your Customer Experience; Colin Shaw Book 2005 Palgrave Macmillan, a division of Macmillan Publishers Limited 2005 developme

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发表于 2025-3-21 16:17:33 | 显示全部楼层 |阅读模式
书目名称Revolutionize Your Customer Experience
编辑Colin Shaw
视频video
图书封面Titlebook: Revolutionize Your Customer Experience;  Colin Shaw Book 2005 Palgrave Macmillan, a division of Macmillan Publishers Limited 2005 developme
描述In his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the customer experience together with examples of best practice and strategies for implementation. As predicted the customer experience has become the next competitive battleground. The current book will explore the subject in more depth with new research and best practice and show companies and organizations how to identify where they are and how to revolutionize their customer experience.
出版日期Book 2005
关键词development; organization; organizations; research; strategy
版次1
doihttps://doi.org/10.1057/9780230513457
isbn_softcover978-1-349-51834-0
isbn_ebook978-0-230-51345-7
copyrightPalgrave Macmillan, a division of Macmillan Publishers Limited 2005
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Transactional orientation,n building its brand image, but it has not gone that critical one stage further and defined how it will manifest itself in the Customer Experience. This disparity drives customers to feel distrust and disappointment, as this consumer from our customer research. outlined:
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Enlightened orientation,tion. The change of orientation between Transactional and Enlightened is a significant one. It is not because any of the areas are fundamentally different; but because people have changed their perspective on life, their paradigm.
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Book 2005nd. The current book will explore the subject in more depth with new research and best practice and show companies and organizations how to identify where they are and how to revolutionize their customer experience.
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