书目名称 | Research Design in Business and Management |
副标题 | A Practical Guide fo |
编辑 | Stefan Hunziker,Michael Blankenagel |
视频video | http://file.papertrans.cn/828/827743/827743.mp4 |
概述 | Innovative and comprehensive guidance for research designs.examples specifically refer to the subject area of Business and Management.guiding through the whole research process including writing up th |
图书封面 |  |
描述 | The present book project on Research Design, which is planned in English, is intended to create an innovative textbook that can be used at university undergraduate and graduate levels in internationally oriented education in the German-speaking countries. This textbook shall provide comprehensive guidance for students when tackling their (applied) research papers. Instead of reiterating qualitative and quantitative methods it focuses on how to come up with an appropriate research design that allows the student to make the intended intellectual contribution. Starting from the desired (hypothetical) conclusion or statement the student will be guided through the process of finding the appropriate Research Question that will be answered by such a statement and the required Research Design consisting of data collection and data analysis, that allows for such a statement as the conclusion of the study. Common Research Designs in Business and Management, i.e. well beyond the standard ResearchDesigns of Social Sciences and curtailed to the focus area, will be described with regard to their suitability to answer specific kinds of questions as well as the idiosyncrasies of the these Designs |
出版日期 | Textbook 20211st edition |
关键词 | Abschlussarbeit; Forschungsdesign; Studienabschluss; Forschungsfrage; Studie selbst erheben; Bachelorarbe |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-658-34357-6 |
isbn_ebook | 978-3-658-34357-6 |
copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Fachmedien Wies |