Titlebook: Racial and Ethnic Identities in the Media; Eleftheria Arapoglou,Yiorgos Kalogeras,Jopi Nyman Book 2016 The Editor(s) (if applicable) and T

Allege

Black Apollo, White Dionysus? A Two-Level Approach to Sports Heroes in Western Culturesr focus on personalities from the USA. This typology is based on Friedrich Nietzsche’s model of heroes in classic drama, coupled with a modern understanding of ethnicity as the key to many developments in US cultural history, and particularly sports. Grounded on discourse analysis of representative

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All My Sons: , and the Cinematic Representation of the Italian-American Familyificance of the Corleone family during the 1970s. By focusing on the contrasting models of patriarchy embodied by Vitto and Michael Corleone, the chapter argues that Coppola’s film not only challenges the representation of the American family as appearing in films such as Frank Capra’s .’. and John

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The Sexy Aging Black Woman in US Advertisements: From Aunt Jemima to the Pro-Age Campaignsmy. Thus, mid-life black womanhood is often presented as asexual, overtly jovial, and nonthreatening in visual media. Comparing the Aunt Jemima “makeover” with the Dove Pro-Age advertisements, Fuerst argues that, in an effort to target black women as consumers, these two brands have engaged in a dia

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Difference, Diversity, and the Discourse(s) of Color: Rereading Colorism in the Black Pressby examining how . and ., two long-standing periodicals of the Black press, have dealt with skin color politics throughout time, both in their advertising and their editorial content. Placed in its appropriate historical context, a critical rereading of selected articles on colorism as well as adver

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, and national identity, along with communal and transnational allegiances, in the making of identities in the media. The topics of the chapters range from immigrant newspapers and gangster cinema to ethnic stand-up comedy and the use of ‘race’ in advertising.978-1-137-56834-2

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