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Titlebook: Organizational Studies; Implications for the Marco Valeri Book 2021 The Editor(s) (if applicable) and The Author(s), under exclusive licens

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Marco Valeriency is to focus on the "WOW!" of the new technology at the expense of making a convincing business case. When the new technology represents a large cost reduction, there will be much less of a problem in convincing management to approve the project if the investment level is acceptable. The major r
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Marco Valeriency is to focus on the "WOW!" of the new technology at the expense of making a convincing business case. When the new technology represents a large cost reduction, there will be much less of a problem in convincing management to approve the project if the investment level is acceptable. The major r
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Marco Valericepts.Includes supplementary material: .Request lecturer mat.Engineers and scientists often need to sell an innovative idea for a new product or a new product improvement to top management. Sometimes their tendency is to focus on the "WOW!" of the new technology at the expense of making a convincing
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Marco Valeriency is to focus on the "WOW!" of the new technology at the expense of making a convincing business case. When the new technology represents a large cost reduction, there will be much less of a problem in convincing management to approve the project if the investment level is acceptable. The major r
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Marco Valericepts.Includes supplementary material: .Request lecturer mat.Engineers and scientists often need to sell an innovative idea for a new product or a new product improvement to top management. Sometimes their tendency is to focus on the "WOW!" of the new technology at the expense of making a convincing
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Organizational Phenomenon,onal aspect has been the constant object of scientific analysis, accompanied by increasing attention to the dynamic aspects of the business administration examined through empirical observation. These analyses enable to understand how each business administration, either public or private, not only
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