书目名称 | Nudging in Management Accounting |
副标题 | Assessment of the Re |
编辑 | Susanne Rauscher,Annika Zielke |
视频video | |
概述 | Contains Literature Review, Qualitative Interviews & Experiment Design |
丛书名称 | BestMasters |
图书封面 |  |
描述 | .Susanne Rauscher and Annika Zielke provide an in-depth analysis of the relevance of nudging as a potential solution approach for behavioral issues within the area of Management Accounting. It challenges whether learnings from already successful applications of nudging especially in the social and political context can be transferred to the corporate environment of management accounting. This study contributes to the increasing interest in behavioral economics in the corporate context. Its findings have the potential to impact both academic research and practitioners’ work.. |
出版日期 | Book 2019 |
关键词 | Nudging in Practice; Nudging Application; Behavioral Economics Accounting; Behavioral Economics Control |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-658-28017-8 |
isbn_softcover | 978-3-658-28016-1 |
isbn_ebook | 978-3-658-28017-8Series ISSN 2625-3577 Series E-ISSN 2625-3615 |
issn_series | 2625-3577 |
copyright | Springer Fachmedien Wiesbaden GmbH, part of Springer Nature 2019 |