Titlebook: New Results in Numerical and Experimental Fluid Mechanics XIII; Contributions to the Andreas Dillmann,Gerd Heller,Claus Wagner Conference p

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s of internationally active companies and their implementati.A compact overview of the most relevant concepts and developments in International Management. The various strategy concepts of internationally active companies and their implementation in practice are the core of this book. The authors de

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Immo Huismann,Stefan Fechter,Tobias Leichtorldwide marketing strategies. Global Marketing means that companies no longer think in national or in regional categories and plan their activities within these, but rather that their concepts now have worldwide dimensions. Global Marketing is leading to an increasing international interlinking of

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Jan Martinez Schramm,Diana Luísthe environment of these markets becomes the major decision parameter. It is only when environmental considerations are taken into account that strategic international marketing decisions can be made. These make special demands on the information and decision processes of companies, as environmental

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Clemens Merrem,Viola Wartemann,Thino Eggersation of information services is considered a necessary precondition for economic growth and competitiveness. Its diffusion is shaping the nature of traditional ICT sectors, such as information, entertainment, communication and media, as well as other sectors. Broadband Internet is also playing a mo

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Viola Wartemann,Ntarinai Konosidou,Andreas Flock,Clemens Merremstudied. This chapter aims to emphasize the sustainability of product life cycle enhancement governed by Maqasid-al Shariah. The Maqasid-al-Shariah methodology and a qualitative approach have guided this chapter to showcase sustainable consumption and production of halal products. The extensive lite

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