书目名称 | Multinationals and Transition |
副标题 | Business Strategies, |
编辑 | Julia Manea,Robert Pearce |
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图书封面 |  |
描述 | This book refocuses thinking on how multinational enterprises (MNEs) can achieve a sustained contribution to European transition economies as these countries move from the processes of transformation into pursuit of more sustained development. The authors apply key aspects of recent work on the strategic aims and nature of the contemporary MNE to the transition economy context, and find that the generation and application of technology has particular relevance to the success of MNEs in Central and Eastern Europe. The book is based on the results of two new wide-ranging surveys and includes a thorough review of current literature. |
出版日期 | Book 2004 |
关键词 | development; Economic Development; Motivation |
版次 | 1 |
doi | https://doi.org/10.1057/9780230511811 |
isbn_softcover | 978-1-349-42874-8 |
isbn_ebook | 978-0-230-51181-1 |
copyright | Palgrave Macmillan, a division of Macmillan Publishers Limited 2004 |