书目名称 | Moving into Mass Customization |
副标题 | Information Systems |
编辑 | Claus Rautenstrauch,Ralph Seelmann-Eggebert,Klaus |
视频video | |
概述 | Latest research results.Includes supplementary material: |
图书封面 |  |
描述 | Mass Customization leads the strategy of today`s well succeeded companies. It indulges the customer with the so long yearned for product and/or service that exactly fits his desires and specifications. This book compiles a hand-selected variety of testimonies from Mass Customization experts worldwide with different experiences both on an academic research basis as well as on practical case studies. This diversity makes it a compulsory guide to use in any enterprise throughout the world that wants to take its business into new and more ambitious dimensions. Furthermore, its contents are structured in a way that will help everyone that wants to learn, teach or put into practice the concepts of Mass Customization. |
出版日期 | Book 2002 |
关键词 | Manufacturing; Mass Customization; Planning; business; content management; control; electronic commerce; in |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-642-56192-4 |
isbn_softcover | 978-3-540-43611-9 |
isbn_ebook | 978-3-642-56192-4 |
copyright | Springer-Verlag Berlin Heidelberg 2002 |