书目名称 | Mobility in Germany |
副标题 | Digital Transformati |
编辑 | Cordelia Friesendorf,Luca Uedelhoven |
视频video | |
概述 | Presents a holistic view of stakeholders and market developments in Germany’s mobility sector.Includes a customer survey that provides critical information on user-friendliness of business models and |
丛书名称 | SpringerBriefs in Business |
图书封面 |  |
描述 | Mobility in Germany is embracing market changes like never before. Megatrends, notably, digitalization, urbanization and sustainable thinking are driving Germany’s mobility transformation such that traditional players are rethinking their business models and new companies are constantly seeking market penetration. This book captures these changes in a holistic approach to depict Germany’s mobility transition driven by innovation. Beginning with an evaluation of the market environment and megatrends impacting mobility, the book compares and contrasts traditional mobility business models with those of the new entrants. Using business management techniques and a detailed survey on customer perspectives, this book equips mobility professionals, policymakers, entrepreneurs and researchers with concise, critical and up-to-date analysis of the developments in German mobility and provides valuable insights into new business models that offer user-oriented, futuristic and sustainable mobility solutions. |
出版日期 | Book 2021 |
关键词 | Mobility; Green Management; Automotive; Smart Mobility; Digital |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-030-71849-7 |
isbn_softcover | 978-3-030-71848-0 |
isbn_ebook | 978-3-030-71849-7Series ISSN 2191-5482 Series E-ISSN 2191-5490 |
issn_series | 2191-5482 |
copyright | The Author(s), under exclusive license to Springer Nature Switzerland AG 2021 |